STARTER

A Fresh Visual Start for Your Business

Professional content for businesses ready to elevate their online presence.

Your customers experience your business in person. The Starter package helps make sure that same experience comes across online.

Designed for cafés, independent restaurants, pubs, small hospitality businesses and local brands, this is a focused content session created to capture the details, atmosphere and personality that make your business unique.

Whether you're launching a new menu, refreshing your Instagram, updating your website or simply feel that your current content no longer represents the quality of your business, Starter gives you a professional bank of visual assets to work with.

MORE THAN JUST A PHOTOSHOOT

A good hospitality photograph should do more than show a plate of food or an attractive interior.

It should make someone think:

"I want to go there."

That's the approach behind the Starter session.

We'll capture the details people notice when they visit — the coffee being prepared, the food arriving at the table, the character of the interior, the people behind the business and the atmosphere that makes customers want to return.

The result is content that feels natural, authentic and designed around your customer experience.

HOW IT WORKS

01 — DISCOVER

Before the shoot, we'll have a short conversation about your business, your audience and what you want to promote.

We'll identify the most important areas of your business and build a simple shoot plan around them.

This might include:

• A new menu

• Signature dishes

• Coffee and drinks

• Your interior

• Your team

• Seasonal products

• Your location

• Customer experience

• Upcoming promotions

02 — CREATE

I'll spend approximately 60–90 minutes creating a mixture of photography and short-form video.

Rather than simply photographing everything from the same perspective, we'll create a varied collection of images and clips that can be used across different platforms.

We'll capture:

Your Space
Interiors, exterior, details and atmosphere.

Your Products
Food, drinks, products and your signature offerings.

Your People
Staff, preparation, service and behind-the-scenes moments.

Your Experience
Natural lifestyle moments that show what it feels like to spend time at your business.

03 — PHOTOGRAPHY

You'll receive 15–25 professionally edited photographs.

These are designed to give you a mixture of:

• Hero images

• Social media photographs

• Website imagery

• Detail shots

• Food and product photography

• Lifestyle photographs

• Environmental imagery

The aim is to give you variety rather than 25 versions of the same photograph.

04 — SHORT-FORM VIDEO

You'll also receive 3–5 vertical videos created with social media in mind.

These can showcase things such as:

• Food preparation

• Coffee being made

• Drinks being served

• Your team

• Your interior

• Customer experience

• Behind-the-scenes moments

The content is created in a format suitable for platforms such as Instagram Reels, TikTok and Facebook.

WHAT YOU RECEIVE

15–25 professionally edited photographs

3–5 short-form vertical videos

60–90 minutes dedicated content creation

Pre-shoot planning and creative direction

Digital delivery of your finished content

WHAT CAN YOU USE IT FOR?

Your content can become part of your wider marketing.

Use it across:

Instagram
Feed posts, Reels and Stories.

Facebook
Posts, promotions and campaigns.

Website
Refresh your homepage, menus and key pages.

Google
Give potential customers a better impression when they discover you.

Marketing
Promotions, seasonal campaigns and new product launches.

IS STARTER RIGHT FOR YOU?

Starter is ideal if:

• You're a small or independent hospitality business.

• Your current photography feels outdated.

• You're launching something new.

• You need more consistent social content.

• You don't need a full-day production.

• You want to try professional content creation without a major commitment.

If you're looking for a much larger library of photography and video, our Growth package may be more suitable.

READY TO REFRESH YOUR ONLINE PRESENCE?

Your business deserves to look as good online as it does in person.

Let's create something worth stopping for.

ENQUIRE ABOUT STARTER →